Metro Features Highland Park on New Poster by Local Artist
A new poster celebrating Highland Park -- one of many destinations customers can travel to via Metro -- will be on display on Metro buses and rail cars through October.
Commissioned by Metro Art, the new poster is by local artist Raoul de la Sota. As seen through the eyes of de la Sota, dusk covers Highland Park homes and LA freeways while downtown’s skyscrapers are silhouetted against a fiery twilight.
Raoul de la Sota is Professor Emeritus of Mexican Art History at Los Angeles City College. He has exhibited throughout the United States and Mexico and his artwork has been included in exhibitions at the Laguna Art Museum and the UCLA Armand Hammer Museum. He is the first Chicano artist to be awarded a Fulbright award.
In the tradition of celebrating transportation through colorful travel destination posters, Metro commissions a diverse range of Los Angeles artists to create original artworks for the Metro Neighborhoods poster series. The purpose of the series is to express the distinctive character of neighborhoods and destinations served by Metro. The posters are displayed throughout the Metro system, including on trains and buses and in stations and various other locations. The posters are available for purchase at the Metro Store, www.metro.net/metrostore.
The Highland Park poster is the 14th in a series of posters commissioned by Metro Art. Posters in the series have garnered a Print Magazine Regional Design Annual Excellence Award, a Tranny Merit Award, a “Fresh” Illustrator Award from Illustrations Magazine Annual and a Los Angeles Society of Illustrators Silver Medal.
Metro seeks to change public perception about transit and to transform the customer’s experience through excellence in art and design. Central to this objective, Metro Creative Services includes the agency’s in-house design studio, which creates Metro’s brand communications, and the agency’s art and design excellence programs, which commission wide-ranging projects by visual artists and promote overall design quality of customer environments. From intelligently designed, user-friendly customer information, engaging and effective advertising and a newly designed fleet of buses and trains to large scale site-specific artworks by world-class artists and live poetry readings, Metro employs art and design to create a sense of place, engage transit riders, and improve the quality of life throughout Southern California.
For more information about Metro’s art programs and it’s free docent guided tours, visit metro.net/art or call 213/922-4ART.
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Media may request hi-res image sized for print: mailto:yamamotoz@metro.net
Highland Park through the eyes of artist Raoul de la Sota
Dusk shrouds Highland Park homes and LA freeways while downtown’s skyscrapers are silhouetted against a fiery twilight.
Raoul de la Sota is Professor Emeritus in Mexican Art History at Los Angeles City College. He has exhibited throughout the United States and Mexico and his artwork has been included in exhibitions at the Laguna Art Museum and the UCLA Armand Hammer Museum. He is the first Chicano artist to be awarded a Fulbright Fellowship.
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